One-on-one coaching for first-gen Latine professionals
The Financial Madrina is a supportive, judgment-free space designed to help you heal your relationship with money while building real, sustainable financial habits. It blends emotional awareness with practical guidance so you can break cycles of debt, understand the "why" behind your money patterns, and move forward with confidence, especially as a first-gen navigating finances without a roadmap.
Every session is tailored to how you learn best. We start by understanding your learning style so the support actually sticks.
This program is for you if…
You've been stuck in a cycle of paying off debt and falling back into it, and you're ready to break that pattern for good.
You're paying off debt for the first time and want guidance that feels supportive, realistic, and non-judgmental.
Money carries stress, guilt, fear, or overwhelm for you, and you want to heal your relationship with it, not just manage it.
Four months, side by side.
A structured, supportive container for real change with room to extend if you need it. Please note: one-off sessions are not offered, because lasting healing takes consistency.
$1,600/ 4-month program
16 weekly 60-minute sessions
$1,440paid in full
10% discount when you pay upfront
4 × $400monthly
Or a payment plan of 4 payments of $400
- 4-month program — extendable if needed
- Weekly 60-minute sessions (16 sessions total)
- GroupMe support between sessions
- Office hours: Mon–Thu 9am–7pm, Fri 9am–1pm
- A personalized action plan for your goals
- Session notes with homework and action items
What you'll experience
- 01
Increased financial self-awareness
Identify your personal money story, cultural influences, and emotional triggers. You will also understand how they shape your financial behaviors and decisions.
- 02
Improved money mindset & emotional regulation
Reduce money-related shame, anxiety, and avoidance by developing healthier beliefs, coping strategies, and emotional regulation skills.
- 03
A personalized financial action plan
Leave with a values-aligned plan that includes clear goals, a realistic budget, a savings strategy, and a chosen debt payoff approach.
- 04
Sustainable financial habits
Build practical, repeatable habits such as regular financial check-ins, budgeting, and saving that support long-term wellness without overwhelm.
- 05
Greater confidence & empowerment
Manage money, set boundaries, and make informed decisions that support both your mental health and long-term stability.